Tsogo Sun is the leading hotel group in Africa, providing world-class accommodation across all market segments.
The brief was to create an exciting commercial by shooting a lot of new footage but to also be cost-effective and use some shots from previous commercials. The client also wanted to use the famous song "Thunder Struck" by AC/DC.
The solution was to shoot new scenes for the commercial that would work with the scenes already produced. We shot a few drone shots in this commercial to show scale and grandeur. We also kept each shot to around one second to stick to the beat of the music. This project was produced and directed by Creative Vision and 3Hounds was contracted to handle the Art Direction.