Network Expos Africa offers an overview of the latest innovations across a range of industries and markets, in a compact, easily-navigable format.
The brief was to create a logo and several brochures for Network Expos Africa.
The solution was to create a map of Africa as an icon for the NEA logo. The yellow colour was chosen to symbolise the warmth of Africa and its people. The colour is bright and welcoming. A simple lower-case sans serif font makes the logo friendly and inviting. The brochures have a hero image for each sector and are bright and eye-catching.